The New Yorker’s Epic Fail On Innovation

“The May 2013 innovation issue of The New Yorker speaks at length about inventions – wacky new gadgets, including treadmill desks, a replacement for Styrofoam made from mushrooms, funny-looking kite-boats that generate energy, cyber-criminals who infiltrate and take over your company without leaving a trace, massive online open courses (MOOCs) in higher education at Harvard and MIT and new ways to care for dementia.  All interesting inventions – i.e. new ideas for products – but not exactly innovations – i.e. the transformation of the new ideas into marketable products or services.”  Article from Forbes is an interesting read.