I’m not sure it is avoidable for anyone. CEOs need to know the basics of coding, and there are so many ways to learn there are no excuses. TNW shares some ideas. The go so far as to call it a digital literacy. “It used to be okay to just be a manager and leave the tech to the geeks, these days, products are being developed at speeds never seen before, sometimes in weeks. The rates of execution, iteration and experimentation (lean) are neck-breaking, and you should be a part of it, hands-on, and not as an orchestrator only.”
via Upgrade your brain: Programming resources for coding newbies – The Next Web.
Workplace Learning in the Digital Age 